Contrary to popular belief, explainer videos are inexpensive to make. They are not like high-end animation that’s charged by the second.
Most explainer videos use 2D animation as compared to 3D, which is expensive. This style goes better with the simplicity of the narrative. And the shorter length – not above 90 seconds – makes it easier to create them. Not to mention speed: A competent setup can turn out an explainer video in less than a week. All are reasons why an explainer video is a great communication tool to have in your arsenal.
And when you consider the ROI, an explainer video is a terrific bargain. Translated in terms of time spent on your site, or conversions, or even brand salience, these videos are excellent value for money.
So what are the likely damages? A good 2D explainer video of 90 seconds could cost anywhere between AED 20,000 and AED 35,000. Of course, the longer it is and the more intricate it is, the higher the price. And a digital agency with in-house teams of writers, designers and animators would cost you a whole lot lesser because all the talent is in house. We’re one such agency and would love to hear from you. We’ll also throw in a great price!