One of the biggest challenges most brands are facing at the moment is to go on with their communication strategy. Even for marketing communication (irrespective of B2B or B2C); the thin line between
Challenging times are opportunity disguised as problems – and brands must act fast. Brands need to be as useful as possible by combining purpose + practicality + creativity. But should
70% of buyers watch videos on their path to make a purchase, according to a recent Google study. That statistic is too important to ignore. Video advertising has been a central element in the marketing
So you realize the importance of video in your marketing mix. Now you need to create a video to kick off your new campaign. Even if you’re dozens of videos old, there are still things you need to
Can you explain your product or service in 60-90 seconds? (Honestly, you don’t need more time than that.) Welcome to the digital world’s elevator pitch – explainer videos.
What’s better than images? Images that move, of course.